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Latest News: Kodak

by Mark Bailey February 13, 2016

written by Mark Bailey

Today, Eastman Kodak Company announced that in the first half of 2012 it plans to phase out its dedicated capture devices business- including digital picture frames, pocket video cameras and digital cameras, due to its commitment to drive sustainable profitability and ongoing strategic review process via its most valuable business lines. Instead, Kodak will seek licensees and develop its current brand licensing program in the fore-mentioned categories. The Consumer Business of Kodak will include desktop inkjet printing as well as retail-based and online photo printing following this decision.

In order to ensure a well-regulated transition, Kodak got in touch with its retails partners and is working closely with them. However, Kodak will continue to provide technical service and support for its digital picture frames, pocket video cameras and cameras as well as honoring all related product warranties.

February 13, 2016 0 comments

Marketing

Unleash Your Digital Business

by Mark Bailey February 13, 2016

written by Mark Bailey

At an recent event entitled â€˜Unleash Your Digital Business’ at Forrester Forum for Technology Management Leaders, it has provided perceptive conversations regarding turning processes, technologies and systems into high-impact, quick win digital capabilities. It’s quite fair to say that digital business progress has been made by almost every enterprise as of now. However a lot of organizations, regardless of their industry or size, have a lot more to accomplish and they are at risk. Conversations at Forrest Forum were focus on why and how to apply new behaviors and digital transformation strategies, so that the attendees can be assisted in unleashing their digital business.

The Orlando #ForrForum was opened by Forrester Research, Inc.’s George Colony, saying that the CTO and CEO are not going to provide you with all the help you need in order to help you digital business’ transformation or if you are in the grips of spiraling decline, they won’t save the day with technology. Instead, technology will come from cross-functional team and Business Technology agenda focused on implementing and creating for instance, new systems of engagement.

February 13, 2016 0 comments

Marketing

The Most Influential Thought Leaders in the Digital Marketing Industry

by Mark Bailey February 13, 2016

written by Mark Bailey

Every year in the digital marketing industry we gather in order to bear witness to the most influential thought leaders. These wise people put forward their inspiration and ideas for those businesses and individuals seeking insight and knowledge, which they can apply to their next digital marketing campaign.

Well, all right, we all get together in a big hall to listen to someone who really knows what he or she is doing, while using a microphone and Powerpoint presentation to convey their message, explaining the next step in the development of digital marketing.

However, for some businesses these experiences can be life changing and if you’re looking to learn from the experts events such as MozCon, C3, The Digital Marketing Show and SearchLove are ideal.

Speaking of experts, actually we’ve been in touch with a number of industry thought leaders, asking them to tell us more about the speaker sessions they have attended throughout their careers and which one of them they think was the best one.

These could be sessions which took a different approach to discussing a well-researched topic, which they thought particularly useful for businesses and which inspired them, because let’s be honest here, with the Internet and the increasing use of mobile media at our disposal, we all consider ourselves as being experts at something related to online media.

February 13, 2016 0 comments